To help anyone interested in explaining the value of Twitter to businesses, we have created a simple slide deck version of the Twitter 101 write-up. Whether you want to evangelize Twitter to your colleagues or present to a broader audience, you can give this a try (reading through the Twitter 101 write-up will help in explaining many of the bullets). There are also a number of other resources you can use to evangelize Twitter or create your own version.
Download Twitter 101 (PDF): http://s.twimg.com/business/twitter101forbusiness.pdf
Case studies: http://business.twitter.com/twitter101/cases
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